Online display advertising has been a murky business -- who is actually viewing all those ads, and do those ads make a difference to them? Quantcast has been quietly trying to solve this problem since 2006, and now it's starting to break out. I'm hearing from a reliable industry source that it has been EBITDA-profitable for a couple years and reached a $100 million revenue run-rate six months ago. That number, I'm told, should go significantly above that by the end of 2013.Source: http://feedproxy.google.com/~r/Techcrunch/~3/DsmXB7dm3LA/
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