Title: Finance without Fear: A Guide to Creating and Managing a Profitable Business
Authors: William S. Hettinger, Ph.D. and John Dolan-Heitlinger, MBA
Pages: 312
Twitter Summary: Cash is king and?Finance without Fear?breaks down the aspects of your businesses finances in simple and easy to understand terms.
Summary: In business one of the most important aspects of a successful business is an understanding and knowledge of finances. This is a great simple and easy to understand finance book for people that is tailored more for people that don?t have a strong understanding of finance. The book is divided into 4 parts: Introduction, Financial Statements, Tools to Help You Make Money, Building and Operating Your Business to Make Money. Admittedly, the book does not explain every aspect of finance, but it does give a general overview of finance using particular business types (manufacturing, retail and service) as case studies making the information easier to digest. Overall, this book is a quick and simple read for anyone and does a great job of taking away the fear of finance.
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